Did Taylor Swift lose $125 million in brand deals with “big endorsements”?

They began streaming their online service in mid-September 2024, and the pop sports tailor Swift claimed she lost $125 million in big endorsement deals. According to Esspots.com, “Within days of the announcement, some of the world’s biggest brands backed out of $1 million donation deals with Star. In mid-September 2024, they began distributing their online services, and pop sports tailor Aswift lost $125 million after a major endorsement. According to Esspots.com, “within days of the announcement, some of the world’s biggest brands pulled out of Star in an attempt to avoid him, losing millions of dollars.” The public received particular support from social networks on the Facebook page SpaceX FANCLUB. The posts, which included photos of Swift and photos of US Vice President Kamalahalis, attracted a lot of attention. Reactions were mixed, with one Swift supporter commenting: “That’s it, Taylor! Thank you!”, while another user shared the post and wrote, “She needs to be exposed as she is a demonic influence.”

Despite widespread talk on the platform, there was no credible evidence to back up claims that Swift’s support had caused financial losses. No respectable news outlets reported this information.

The rumor actually came from a satirical article published by Esspots, a website known for its humorous and satirical content. “About us” page on their web said, “Our writer and editor team will give you the latest and most false news and nonsense with the appropriate amount of humor and satire. Aiming to bring it, “The article was considered, like the image used in Facebook Publication SpaceX Facebook. The rumor follows Swift’s endorsement of Kamala Harris, which she posted on Instagram on September 10, 2024. However, Esspots’ article does not mention Swift’s political statement at all. Instead, he alluded to the political endorsement using an image of Harris next to Swift, humorously claiming that Swift supports “vegan cryptocurrency.” Swift was previously reported to have been in negotiations with crypto exchange FTX before its collapse in 2022, but the deal never finalized and Swift has not been involved with any cryptocurrencies since. Esspots also noted Swift’s longstanding partnerships with companies such as CoverGirl (announced in 2010) and Coca-Cola (announced in 2013). However, there is no indication that these partnerships have been affected by Swift Harris or any other cryptocurrency support. This isn’t the first time Swift has been the target of false accusations. Snopes previously debunked rumors that former President Donald Trump said Swift would “pay the price” for supporting his opponent, as well as what Swift’s boyfriend, Kansas City Chiefs player Travis Kelce, allegedly told Elon Musk in X: I’m gonna twist him into a pretzel.

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